Pricing guide
beehiiv pricing, explained
beehiiv sells Free, Lite, Pro and Enterprise. Prices follow a subscriber slider, and every plan includes unlimited email sends.
Updated · 2 sources · Independent guide
TL;DR
beehiiv plans and prices
Entry prices at the smallest tier each plan lists, as shown on the official pricing page on Oct 2, 2026. Pricing basis: Plan and subscriber tier; unlimited sends.
| Plan | Starts at | Annual billing | Sends | Includes |
|---|---|---|---|---|
| Free | $0 | — | Unlimited | Up to 2,500 subscribers, landing pages, recommendation network, API |
| Lite | $59/month | $49/month | Unlimited | Up to 100,000 subscribers, paid subscriptions, automations, 2 seats |
| Pro | $109/month | $95/month | Unlimited | Up to 250,000 subscribers, remove branding, webhooks, 10 seats |
| Enterprise | Custom | Custom | Custom rate limits | SSO/SAML, dedicated IPs, customer success manager |
What you'll actually pay
beehiiv prices by list size. To compare it with volume-based pricing, each row assumes 4 emails per subscriber per month. The Lumail column is the cheapest Lumail plan for that many emails.
| List size | Free | Lite | Pro | Lumail |
|---|---|---|---|---|
| 1,000 subscribers (4,000 emails) | $0 | $59 | $109 | $20 (Premium) |
| 2,500 subscribers (10,000 emails) | $0 | $79 | $149 | $20 (Premium) |
| 10,000 subscribers (40,000 emails) | Not available | $139 | $239 | $20 (Premium) |
| 50,000 subscribers (200,000 emails) | Not available | $299 | $469 | $116 (Premium) |
beehiiv monthly-billing prices at each slider stop. Yearly billing at the same stops: Lite $49 / $69 / $119 / $249, Pro $95 / $129 / $199 / $399.
Cost per 1,000 emails
Benchmark: a list of 10,000 subscribers receiving 4 emails a month, so 40,000 emails. Cost per 1,000 emails is the monthly price divided by 40.
| Plan | Monthly | Per 1,000 emails | Note |
|---|---|---|---|
| beehiiv Lite | $139 | $3.47 | — |
| beehiiv Pro | $239 | $5.98 | — |
| Lumail Premium | $20 | $0.50 | Unlimited subscribers |
- beehiiv charges by list size. Sending more often lowers its cost per email; sending less often raises it.
- Lumail charges by email volume with unlimited subscribers: Premium is $20/month for 40,000 emails ($0.50 per 1,000), then $0.60 per 1,000. Business is $200/month for 400,000 emails ($0.50 per 1,000), then $0.40 per 1,000.
- Prices are list prices on monthly billing unless the table says otherwise, before taxes, promotions and add-ons.
Hidden costs and gotchas
- Free ends at 2,500 subscribers; beyond that Lite is the cheapest plan.
- Lite tops out at 100,000 subscribers. Larger lists need Pro (up to 250,000) or Enterprise.
- Removing beehiiv branding, webhooks and dynamic content are Pro features.
- Team seats are limited per plan: 1 on Free, 2 on Lite, 10 on Pro.
Frequently asked questions
How much does beehiiv cost?
beehiiv is free up to 2,500 subscribers. Lite starts at $59/month and Pro at $109/month for 1,000 subscribers on monthly billing, or $49 and $95 billed yearly. At 10,000 subscribers Lite is $139/month and Pro $239/month.
What does the beehiiv free plan include?
Up to 2,500 subscribers, unlimited email sends, email templates, landing pages, the recommendation network, and API and integrations.
Does beehiiv charge per email sent?
No. Every plan includes unlimited email sends, and the price depends on plan and subscriber count.
Does beehiiv take a cut of paid subscriptions?
The pricing page lists a 0% take rate on paid subscriptions from the Lite plan.
Is beehiiv cheaper than Lumail?
Under 2,500 subscribers beehiiv Free costs nothing. At 10,000 subscribers sent to 4 times a month, beehiiv Lite is $139/month on monthly billing and Lumail Premium is $20/month for the same 40,000 emails.
Sources
Prices were read on each vendor's official pricing page on Oct 2, 2026. Vendors change prices often; check the source before you buy.
- beehiiv pricing https://www.beehiiv.com/pricing
- Lumail pricing https://lumail.io/pricing
Keep comparing
- ComparisonLumail vs beehiivFeatures, pricing model and migration side by side.
- Pricing guideMailchimp pricingFrom $13/month. Contact tier, with a monthly send cap per plan.
- Pricing guideKit pricingFrom $39/month. Subscriber tier; unlimited broadcasts.
- Pricing guideKlaviyo pricingFrom $20/month. Active profiles; sends = 10× profiles.
- HubAll pricing guidesEvery email platform we have priced, in one place.
- LumailLumail pricingFree for 3,000 emails a month, then $20 for 40,000.
Pay for emails, not contacts.
3,000 emails a month free. Unlimited subscribers on every plan. Campaigns, automations and transactional email on one domain.